The 2018 Yamaha XSR700 and XSR900 are both getting new red paint schemes. The smaller model gets a vintage-inspired Brilliant Red to pay homage to the 1970s Yamaha motorcycles. While the XSR900 goes back to the 1980s with a Racing Red. Both bikes are part of the Yamaha Sport Heritage range and have proved pretty […]
Faster Sons Clothing from Yamaha and RSD
Yamaha has invested heavily in both the Sports Heritage range of bikes, and the Yamaha Yard Built custom build series. And it’s paid dividends so far in terms of awareness and sales. So it makes sense to extend that to Faster Sons Clothing from Yamaha and RSD (Roland Sands Design). The Faster Sons range includes […]
Yamaha Teases Faster Sons Chapter Two
If you look past the slightly pretentious language about heritage concepts and coffee-shop barista beards and tattoos, Yamaha and their ‘Faster Sons’ idea led to bikes which were easy to customise, some very cool specials and a project with builder Shinya Kimura which led to a mainstream model as well. It’s obviously doing well for […]
Yamaha Faster Sons video
Yamaha has been producing some interesting motorcycles, partnering with custom builders for the ‘Yard Built’ series (Did you check out the Yard Built XV950 and XJR1300 last month? Go ahead, we’ll wait for you to get back), based on the Sports Heritage Range. The complete list of Sports Heritage bikes are the VMAX, VMAX Carbon, […]