Four-time World Superbike champion Carl Fogarty will be the guest of honour at the unveiling of Ducati Worcester. It’s the latest dealership to be part of Ducati Manchester Group, with Preston due to follow in the near future.
Along with the WSB, TT and GP racing legend (do we have to mention I’m a Celebrity?), there will be a bar and food, live music, competitions, raffles and opening offers. Plus a demo fleet available for test rides.

Possibly more importantly, it opens the 6000sq foot full air-conditioned showroom, which houses an Italian coffee bar along with a state-of-the art workshop with three sunken benches for a trio of factory-trained technicians.
In total, the £1 million investment in Ducati Worcester will create 10 jobs, and also provide a new location for motorcycles, parts, accesories and apparel. Ducati UK MD Tim Maccabee will also be at the opening, along with a representative from the Borgo Panigale factory.

Tim Maccabee – Managing Director, Ducati UK: “I’m looking forward to joining the official opening of Ducati Worcester, the fourth site of the DMC group under the stewardship of Chris Booth. Ducati Worcester is a very nice Store adjacent to the Worcester Racecourse and on the doorstep of some fabulous roads. I’m sure it’s going to prove a popular destination for bikers of all brands.”
Chris Booth – Managing Director, Ducati Manchester group:
“Since the opening of Ducati Manchester Back in 2002, never in my wildest dreams did I imagine the business would grow into 4 stores and we would become largest Ducati dealer in the UK.

The new Ducati Worcester dealership is located at Jaguar House, Castle Street, Worcester, WR1 3AD, adjacent to Worcester racecourse.
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